Does your company have what it takes to design the future of marketing for one of the world’s largest consumer goods companies?

Consumer goods company Johnson & Johnson’s 125,000 employees in 60 countries embrace innovation each day - bringing ideas, products and services to life to advance the health and well-being of people around the world.

J&J are now on the hunt for innovative, cutting-edge solutions and ideas for their brands in EMEA. They are focused on enabling immersive total brand experience for modern consumers that live in a connected world, powered by technology.

This means, uncovering the most disruptive solution providers, building the most exciting partnerships and most importantly, landing the biggest business impact through paid pilots.

Collaborations that accelerate innovation. Partnerships that drive mutual business value.

As consumer expectations evolve at a faster pace than ever before, J&J is looking to uncover a new marketing solution to drive their future consumer experience strategy for the Neutrogena brand.


J&J is looking for an innovative marketing solutions for Neutrogena in EMEA. More information on the two briefs can be found in the RFP.

Deadline for proposals is 21st April 2020

Competition Information

  1. Once you’ve submitted your company information here, you will receive an email from us with the product-specific J&J briefs. You will then be able to upload your proposals for any or all of the briefs via the link provided in that email. Deadline for proposals is 21st April 2020.
  2. The entrant must be able to showcase their ability to assist J&J brands to meet one or more of their objectives outlined in the RFP
  3. Your company does not have to be based in EMEA but must be able to deliver your idea or solution in one or more of the countries outlined. If you have case studies in any of those countries already, you will have the opportunity to share that within the application process.
  4. Your company can be either a B2B or B2C business.
  5. J&J will review your proposals and will be in touch with any that are of interest
  6. The winning startup could be awarded a paid pilot and if successful and the solution is scalable, will be offered the opportunity to work with multiple J&J brands in multiple countries. Work on implementation and activation will begin in 2020.
  7. Even if you are not the winning idea, your entries may be shared with J&J brands globally so other opportunities may arise to work with J&J in the future.

If you have any questions before you submit your entry, please feel free to get in touch with us at

Please read the full terms & conditions of the LaunchPad Competition here and the NDA here.

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